PLEASE NOTE: Smart Focus boxes now contain 27 jellies rather than 30 but the price per jelly has been reduced by 14% so they are now even better value
155mg EPA, 100mg DHA, 15mg GLA. Total Omega 3 content 305mg.
Fish oil (antioxidant: mixed tocopherols (from soya)); sweetener: xylitol;
purified water, sweetener: sorbitol powder; gelling agent: gelatine; starflower oil (borage) (antioxidant: citric acid); acidity regulator: trisodium citrate; acidity regulator: malic acid; natural flavour (lemon), natural orange flavour (antioxidant: dl-alpha tocopherol); colour: paprika extract (antioxidants:sunflower oil, ascorbyl palmitate, dl-alpha tocopherol).
Take 1 jelly a day for children over 3 years. Adults take 2 jellies a day.
Do not exceed recommended daily intake. Food supplements should not be used as a substitute for a varied and balanced diet and healthy lifestyle.
Do not feed xylitol to dogs; if consumed seek veterinary advice.
Large quantities may have a laxative effect.
Store in a cool, dry, steam free environment out of reach of children.
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By Miss D - 03 April 2014
I have been taking these jellies myself (2 jellies a day) as a substitute for the capsules. I must say that I'm rather enjoying these and find that they are very easy to stomach and don't repeat. My boyfriend's nephews of ages 2, 7 and 9 enjoy taking them, too, and often remind their mother that they need to take their vits (including Vital Vits and the Vitamin D Spray). When they first started taking these they didn't realise they were fish oil which is always a bonus (especially with fussy eaters).
By Ms K Pyer - 31 March 2014
My 5yr old didn't like them and am disappointed to see that they are only suitable from 3yrs old as I have a 17month old. Is there now no fish oil product for 6months plus is the Smart Start is being discontinued? Both my children have taken that from 6months old and really like it.
By Mr M Brown - 07 March 2014
My 5 year old son disliked these straight away. He said they tasted like fish and eggs. I tried one and I agree. There an orange taste to start but soon dissolves into fishiness' and egginess. Very disappointing. Product returned for refund.
Thank you for your feedback. Taste is individual, which is why the Kids range was taste tested before launch and proved very popular with our tasters and many customer since its launch. We are sorry to hear your son does not like the Smart Focus and will of course arrange a refund upon receipt.
By Miss J Hoang - 03 March 2014
Bribery is alive and kicking in our household. But these orange jellies are considered a treat. The children love it!!!
By Miss I - 21 February 2014
Yummy jellies - the kids don't even realise that it's fish oil that they are eating until you tell them. No fishy taste or aftertaste and it doesn't repeat on you... it's great!
By Ms N Crabb - 14 January 2014
Its been hard to find a fish oil for my kids that they are happy to eat and they love this one!